To start, consistency and stagnation are not one in the same. Consistency isn’t meant to keep you in one place, it’s meant to be a driving factor. While the brains behind Action Card focus on consistency, growth and improvement are also pillars of our product and service. In business, “set… Read More
In the branding world, the difference between good and great is consistency. So, why do we harp on consistency? We want to help build great brands. It’s as simple as that. No great brand started great though. Consistency by definition implies a time span. Boring and consistent are too often… Read More
We realize that if you’re considering changing your field visit process from the traditional pen and paper system, you’re going to have a few questions. It can be a very daunting prospect to switch up a process or practice. Being the “idea person” is one thing, being the one who… Read More
Very often, the field visit is seen as just another inconvenience; just another thing to take up the manager’s time and patience. It’s a huge misnomer that the field visit process is a checklist item. The field visit officer came, they wrote notes, and now check, we’re done. Field visits… Read More
We preach about the importance of consistency in branding frequently, so we thought it would make a whole lot of sense to talk about branding guidelines, or a brand book. The brand book should be your company’s go-to document or file for all things “your brand.” We work almost exclusively… Read More
So far on the Action Card blog, we’ve covered keeping your convenience store customers coming back and what factors entice customer loyalty in a smart device retail store. Now, it’s time for the coffee houses out there! There are plenty of places to grab a cup of joe, so what… Read More
You know protecting your brand is essential. You know consistency with your brand is vital. You know that brand experience is your make or break with customers and clients. So: how do you get this army behind you to jump on board? One person can’t do it. A leadership team… Read More
Action Card comes with a suite of features to optimize the field visit process, but did you know that each one of those features has the potential to be used to carry out multiple tasks. We like to think of it as the Swiss Army knife of apps. One of… Read More
If you follow the Action Card blog at all, you know that customer service is a huge part of the brand experience. While the visual component of branding is important, you may not realize just how important the customer experience piece of your brand is. Customer service can make or… Read More
Now what kind of tech blog would we be if we didn’t riff off of “spring cleaning”? All cheesy blog titles aside though, sometimes you’ve got to go out with the old and in with the new. You’ve likely updated and optimized a great deal of processes and tools in… Read More