*This post has been updated to reflect 2020 trends. It goes without saying, we here at Action Card love, love, love metrics. We thrive on using data and technology to help brick and mortar businesses with their branding consistency, customer service and compliance issues. Compliance and consistency are no longer… Read More
When someone says the word “brand”, we usually think about the aesthetic piece of the brand. A brand is more than colors, fonts, and logos. A brand is an experience -the look and flow of your facilities, the way you treat your customers, and the people you hire are all… Read More
There is no secret formula for a successful team or store. That being said, one trait a team must have to be successful, is accountability. We’re talking about follow through -getting things done! Without accountability there is no drive, no sense of urgency to evolve or be proactive. It’s pretty… Read More
If you’ve had the pleasure of using the Action Card app, you can immediately tell that collaboration and transparency are at the heart of our reconceptualization of the field visit process. Today we’ll focus on collaboration -how to achieve it and what it can do to revitalize and bring together… Read More
According to Marketing Week, Aldi won the “Brand of the Year” award at the 2015 Masters of Marketing Awards. At the awards, expert marketers called Aldi the, “epitome of a challenger brand” and the international supermarket chain was hailed for redefining their entire industry. They have positioned themselves as a… Read More
We don’t have to tell you that retention is crucial, if you’ve been in business for any length of time, you already get it. High turnover rates get expensive quickly, and the associated costs like onboarding and training just pile up. Retention is vital to the success of any organization… Read More
Formal field visits are a systemized way to track and improve performance, at least they should be. When conducted properly, store reviews make real, bottom line impacts. They fortify the brand, increase customer loyalty, and mandate standards and quality. All that sounds great right? How long has it been since… Read More
Your brand is what keeps ‘em coming back for more, it’s what creates loyalty and sparks word of mouth. Your brand is your unique competitive advantage, but it’s an edge that’s easy to lose, especially with expansion. The objective is to never let your brand become diluted or misrepresented across… Read More
We’ve been hard at work, adding new features to the current version of Action Card. Below are descriptions of the new features and a link to view a detailed, video tutorial. If you’d like additional help, please email us at support@actioncardapp.com or call 402.934.3733. Automatic N/A Users now have the… Read More
Even for established brands, a multi-location promotion can be tough to pull off. So, for those smaller franchises and chains that haven’t yet smoothed out all the kinks, a roll out like this can be downright impossible without the right leadership and tools. The holidays are upon on us and… Read More