Key performance indicators or KPIs are measurements of data used to track important processes, efficiency, company growth, customer engagement and many other patterns. Every industry has unique KPIs that inform business leaders of the direction their business is moving – positive or negative. KPIs are best utilized to understand whether… Read More
Summer time means excellent weather and customers that want to enjoy a meal and a cool drink on the patio of their favorite restaurant. Generally, restaurants see sales rise quickly during the warmer months, up to 30% – but is your restaurant’s patio space ready to provide an inviting atmosphere… Read More
61 million adults with disabilities are estimated to live in the United States. The Centers for Disease Control and Prevention (CDC) state that 1 in 4 adults have a form of disability and each ranges in severity. These conditions can affect a person’s mobility, cognition, hearing and vision, making living… Read More
Collecting and analyzing customer feedback provides powerful insight into what your customers want and need and what your customer experience is really like. The knowledge gained can help you improve and craft your service or product around your customer needs. Seth Godin, a leader in the marketing industry, teaches that… Read More
Equipment, utilities, food products, point-of-sale (POS) systems and labor make up the 5 largest branches of restaurant costs. Some are easier to control than others. You may be able to purchase an older version dishwasher or grill. Food prices can be adjusted. But then there are labor costs. Controlling your… Read More
Unemployment proved to be the lowest in nearly 50 years in September of 2018 at 3.7% nationally. That rate has held steady through the first quarter of 2019. Despite the drop, People Report warns that low unemployment has not reduced staffing pressure on customer service business leaders. With an increase… Read More
Restaurants, retail and convenience stores spend thousands of dollars and countless hours creating procedures to ensure their storefronts are managed effectively and daily tasks are regularly completed. Traditional methods of tracking these checklists and tasks on paper and non-collaborative channels present problems for business leaders and there are more than… Read More
The winter holiday season has ended. Now is the time when many retailers are running sales to clear out cold weather products, or back-stock from the holiday season. They’re trying to make space for those fresh spring and summer items but every retailer needs to consider a few common merchandising… Read More
We find consumer psychology fascinating. Having an understanding of these little tendencies that most of us have toward or away from certain things can be really helpful in crafting an environment that first of all, creates a connection with the customer, and secondly, encourages purchasing. Give Something to Get… Read More
Visual merchandising is yet another piece of the very intricate puzzle that is the customer experience. You can create an impact, increase sales, and strengthen customer loyalty with thoughtful visual merchandising. With a few simple suggestions from Action Card, you can increase product awareness for each person who walks through… Read More