Don’t Audit Your Owners The relationship between franchisor and franchisee is often referred to in parent-child terms. Though this may be technically true, a better description might be a true partnership. Franchisors spend a lot of time and money recruiting the kinds of owners who will best represent and protect… Read More
Today I read a thoughtful blog by Greg Nathan on how to improve franchise field visits. Many of you are probably familiar with Greg’s work and his thought leadership for The Franchise Relationship Institute. His blog lists specific tips that would be good to cover with your field personnel. The… Read More
Download Action Card’s white paper on how franchises can improve and manage consistent brand protection and still maintain strong franchisee relations. Brand Protection.
IFA Takeaways Action Card returned from the pre-Mardis Gras festivities of New Orleans and the IFA Convention with some great takeaways and marching orders. The value of the convention cannot be understated. Between time on the convention supplier floor, break-out sessions, roundtable discussions, networking coffees, dinners and after hours talks,… Read More
Ripely’s Entertainment, one of Action Card’s early adopters, was featured recently in PR Web. We’re proud of our partnership with Ripley’s Believe it or Not and look forward to a long-term relationship. They understand that consistency drives customer satisfaction and customer promotion..
Action Card couldn’t be more excited about the opportunity to engage International Franchise Association members at the IFA Convention this year in New Orleans. We’re looking forward to meeting people at our booth (#1239) which will be located in the corner of the Food Service and Lounge Seating Area… Read More
I worked for an automotive parts franchisor when I was South of 30 called 1-800-Radiator. Looking back I was learning prescient lessons in business on a daily basis by osmosis. My company was a thirty location parts distributor. Headquartered out of Northern California, our competitive advantage in a traditionally blue collar industry… Read More
Action Card Franchise Industry Survey Reveals Massive Gap Between Customer Experience Expectation and Execution A recent Action Card franchise industry survey revealed that nearly 40 percent of franchisees were not delivering consistent customer experiences across locations and touch points, yet 100 percent of franchisors consider consistency across their organization… Read More
It’s Go Time This morning, a week before the International Franchise Association Convention in New Orleans Action Card officially went live. Action Card has been in beta test since October of last year and we’re excited to roll it out prior to flying to the Big Easy and showing off… Read More
I’ve felt that if you dwell too much on your errors, you’re dealing in the negativity of things. I don’t like that. I’d rather work on the positive reinforcement, the things I did well.” Hale Irwin Do Your Tools Reinforce your Culture? Most good people managers will tell you… Read More